E-commerce players to fight next war with Artificial Intelligence

According to industry experts, around $2.5 billion might be spent by the three players on AI and ML in 2018

In an ideal world, Mayur Datar, chief data strategist, Flipkart, wants his company’s app to understand every need of the users even before they know it. Be it buying a pen or a refrigerator, Datar wants his app to figure out everything starting from what the customer requires to how much loan would that person need to buy the same. This is exactly what Datar hopes to achieve in 2018.

Knowing very well that the fast maturing e-commerce segment in India is making a gradual shift from just discounting to a more dynamic and receptive shopping experience, Flipkart, and their biggest