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Judges 'swipe left' on Tinder's 'discriminatory' pricing for older users

The case was brought by a man who complained that it's unfair for Tinder Plus to charge $19.99 a month to people over 30 and only $9.99 or $14.99 for younger people

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Bloomberg
A panel of seven mostly middle-aged Californians blew off Tinder’s plea for another chance to explain why discounting its dating app for users under 30 isn’t illegal discrimination against older people. 

The California Supreme Court voted Wednesday, without comment, to let stand a lower court’s January ruling that the Match Group Inc. unit’s age-based discount for its premium service violates the state’s civil rights law.

The case was brought by a man who complained that it’s unfair for Tinder Plus to charge $19.99 a month to people over 30 and only $9.99 or $14.99 for younger people.

A trial judge