The news:
McDonald’s is expanding its collaboration with Uber’s food delivery service, UberEATS , to more cities in the US this quarter after a pilot run in Florida.
The fast food chain piloted delivery via UberEATS in Hong Kong in March. A news report says that a trial in Australia is being set up. But an Uber spokesperson tells Tech in Asia the company has nothing else to announce for the region.
Why it matters:
McDonald’s is a ubiquitous fast food chain, which makes it a coup for UberEATS , who’s locked in a global battle with competitors like Deliveroo and Foodpanda. A platform where consumers can select from many options is also attractive to McDonald’s.
If Uber can lock McDonald’s as an exclusive or primary partner, it could score a big win.
This is an excerpt from the article published on Tech in Asia. You can read the full article here
This is an excerpt from the article published on Tech in Asia. You can read the full article here
