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Modi got 3 times more TV airtime than Rahul in April

IANS  |  New Delhi 

In the midst of the election campaign, received about three times more TV airtime than during the April 1 to April 28 period, reveals data from television viewership monitoring agency (BARC).

Modi was shown by television news channels for more than 722 hours during this period, while was shown for a little less than 252 hours during the same period, reported on Monday citing BARC data.

Modi took the huge lead over inspite of addressing one rally less than the 65 that the addressed during the April 1 to April 28 period.

Similarly, got nearly 124 hours TV airtime, while was shown by news channels for over 84 hours.

(BSP) was shown by TV news channels for about 85 hours.

Modi got more airtime because showing him apparently earns TV channels more target rating points (TRP).



(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Mon, May 13 2019. 15:44 IST