Actress-anchor Teejay Sidhu, who has twin daughters, aims at reaching out to more women through her parenting blog.
"I have been writing from a very young age - journals as a kid and then articles and eventually, I was also editing a music magazine. However, this is a completely different space," Teejay said in a statement.
"The Instagram page for my children was meant to be a digital diary, a place where all their little moments were documented and kept, something they could look back on when they were older. I wasn't even hardcore in the parenting space - I just wanted to share what I was learning as a mother," she added.
No parent, she feels, is perfect.
"We all make mistakes and we learn from them. And sharing can help us grow together. I am thrilled that my page has become a place where I can connect with so many mothers out there," she said.
"Many have been sharing their thoughts and experiences with me. Over time, there were many requests for a blog, and that's what got me thinking. You can only write so much on Instagram. You can't really get into detail and the interactions also somewhere become limited, while with a blog you can write more and also interact more with your audience."
(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)