Accidental fallout

The Accidental Prime Minister, the book by former prime ministerial media advisor Sanjaya Baru, has disturbed not just the Congress party but also some people who are not connected with the book in any way. "Media advisors", irrespective of their designations (corporate communications head, public relations executive), are worried that they might lose the trust of their employers if the latter decides to take a lesson or two from the book. The fear is particularly high among prominent journalist-turned-media advisors.