Reliance Jio’s new tariff plan, 30GB of data every month for Rs 303, has ended the suspense in the sector but has compounded the worries of the incumbent networks. Not only do they stand to lose a chunk of their premium customers to Reliance Jio, they will also be forced to slash tariffs. This will seriously erode their bottom-line.
Though it may have transformed India, telecom’s tryst with profits has been patchy. This is the third attack on its profits in less than 10 years. The first came in 2008-09 when the United Progressive Alliance handed out a string of new
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