The Bharatiya Janata Party (BJP) has mastered the art of media management like few other. For over four days now, the BJP central office at 11, Ashoka Road, in New Delhi has been abuzz with the news of a prominent Congress leader joining the party. The Congress leader is a known Nehru-Gandhi family loyalist from Madhya Pradesh. If he were to join the BJP, it will not just be a huge loss to the Congress party but also another dent to the leadership of its vice-president Rahul Gandhi. While the news has left the Congress leadership worried, it has also

