You name it

Bollywood stars and television production houses are known to choose the names of their movies and telly serials based on the advice of numerology experts to ensure a dream run at the box office or among TV viewing audiences. The trend is catching up in other sectors as well. The Kolkata-based Kalpena Industries recently changed its name to Kkalpana lndustries (India) Limited. In a communication to BSE, the company said, "(The) name of the company has been changed vide fresh certificate of incorporation dated March 09, 2015, issued by the Registrar of Companies, West Bengal."