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Mondelez India, HUL introduce 'Cornetto Oreo'

Press Trust of India  |  New Delhi 

maker and HUL have together introduced 'Oreo' in the frozen cone category in the Indian market.

is an ice cream brand owned by HUL's step down firm Wall's, while is a premium cookie brand owned by Mondelez India, the maker of popular chocolates like Dairy Milk, 5 Star and Gems.

Priced at Rs 60, range is available across all stores.

Head Biscuits Category, Sudhanshu Nagpal said, "Cornetto too, with its smooth creamy texture, crispy wafer cone all the way to the chocolatey tip has garnered tremendous consumer love over the years."

"We believe in bringing delicious moments of joy to our consumers and the Cornetto-partnership will be an exciting one," he said.

Oreo, was introduced here by six years back and in such a short span, India has emerged among its top-five markets by volume, the company said.

Himanshu Kanwar, GM at Wall's at HUL said: " As a brand it is our continued effort to innovate and create products that consumers love. Through this launch, we wish to give romance and love a new expression."

Mondelez India Foods (formerly Cadbury India) is a part of global confectionery Besides chocolates, its portfolio consists of as Tang and Bournvita. It also has HallsandChoclairs Goldunder its candy portfolio.

Launched in 1960 in Italy, Cornetto is one the world's leading ice cream brands owned by

(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Thu, February 15 2018. 19:15 IST