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IKEA Group CEO expects healthy growth to fund strategy shift

Reuters  |  STOCKHOLM 

By Anna RingstromSTOCKHOLM (Reuters) - IKEA Group will finance spending through healthy sales growth and existing capital over the next three years as the furniture giant adapts to fast changing shopping habits, its CEO said.IKEA, which is seeing the surge in e-commerce and home delivery dim the appeal of its classic out-of-town warehouse stores, flagged last year it might add full-range city-centre showrooms to its channels.Jesper Brodin, CEO since September of IKEA Group, which owns the bulk of IKEA stores, confirmed in November he would focus on developing such formats alongside online ...

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First Published: Tue, April 10 2018. 23:54 IST
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