Regional push: Zee, Sony, Dharma line up releases in multiple languages

Zee, Viacom 18, Dharma, Sony Pictures tread with caution as they line up releases in multiple languages

The year 2018 is being seen as the breakthrough year for regional cinema as the national studios have all expanded their teams for language movies and are putting their muscle behind 8-10 high profile releases through the year. Two years after the success of Marathi hit Sairat and a year since the blockbuster Baahubali 2, investments and expectations from regional cinema are riding a crest. However, instead of an all-out leap, the studios are pacing their steps. The studios are sticking to South Indian languages, Marathi and Bengali to start with and having learnt the lessons from past missteps, are