Business Standard

SPONSORED CONTENT

What's this ?

Sponsored Content is a "Paid For" Press Release distribution arrangement. Purely a Commercial Arrangement, brands and advertisers pay to be featured and to get this content published.

The Editorial/Content team at Business Standard has not contributed to writing/editing this article.

To get your brand featured in this Section write to assist@bsmail.in

Arvind announces launch of revolutionary anti-viral fabrics under its Intellifabrix brand

Topics
Arvind Limited

ANI Press Release 

Tennis player James Blake
Arvind Ltd launched revolutionary anti-viral fabrics under its "Intellifabrix" brand powered by HeiQ Viroblock

Mumbai (Maharashtra) [India], June 11 (ANI/BusinessWire India): While fabrics have been usually associated with fashion, as the world faces the COVID-19 crisis, there is an urgent need for antiviral fabrics in our daily lives. Arvind Limited, India's leading textile-to-retail conglomerate today announced launch of anti-viral textile technology for the first time in India under its brand "Intellifabrix".

Arvind has partnered with Swiss Textile Innovation leader HeiQ Materials AG in association with Taiwanese Specialty chemical major M/S Jintex Corporation to introduce this revolutionary anti-virus technology in India.

Research shows that viruses and bacteria, can remain active on textile surfaces for up to two days. Garments treated with HeiQ Viroblock actively inhibit viruses and kill them upon contact, helping to minimize the potential for re-transmission of pathogens through clothing.

"The world is facing an unprecedented crisis due to COVID-19. In this context, we are committed to keep our customers safe and that is why we have tied up with HeiQ to bring its revolutionary Viroblock technology to India. We are excited with this partnership and in a very short period of time we will introduce into the Indian market fabrics that will provide best-in-class viral protection and are fashionable at the same time," said Kulin Lalbhai, Executive Director, Arvind Limited, while announcing the launch of the anti-viral fabrics under INTELLIFABRIX.

HeiQ Viroblock is one of the most advanced global antiviral products created by HeiQ, a Swiss textile innovator. HeiQ Viroblock significantly enhances the antiviral log reduction and reduces viral infectivity by 99.99 per cent and is one of the first textile technologies in the world to claim such efficacy on SARS-CoV-2. HeiQ Viroblock has been designed to stay active on treated garments for 30 gentle domestic washes, ensuring safety for the consumer that lasts for a good part of the garment's life.

"HeiQ Viroblock is a special combination of our advanced silver and vesicle technology that has been proven effective against the human coronavirus 229E & SARS-CoV-2, causing COVID-19, with 99.99 per cent reduction of virus in 30 minutes. It is a safe, hypoallergenic and patent-pending technology. We are pleased to partner with Innovative Brand 'Arvind' in India to offer this technology across their range of products," said Carlo Centonze, CEO, HeiQ Group, while talking about the partnership.

Innovation is one of the key pillars of Arvind's growth and success. From innovation in fibre to sustainability in fashion, Arvind has been revolutionizing the fashion industry and powering high-fashion brands across the world with continuous innovative offerings.

Arvind has led the battle against COVID-19 by manufacturing PPE suits and masks using its rich technical textiles knowledge, and now the company is happy to bring this breakthrough innovation of anti-viral fabrics under the INTELLIFABRIX brand to the Indian market.

This story is provided by BusinessWire India. ANI will not be responsible in any way for the content of this article. (ANI/BusinessWire India)

DISCLAIMER


(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

Dear Reader,


Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.
We, however, have a request.

As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.

Support quality journalism and subscribe to Business Standard.

Digital Editor

First Published: Thu, June 11 2020. 23:31 IST
RECOMMENDED FOR YOU

Arvind announces launch of revolutionary anti-viral fabrics under its Intellifabrix brand

Mumbai (Maharashtra) [India], June 11 (ANI/BusinessWire India): While fabrics have been usually associated with fashion, as the world faces the COVID-19 crisis, there is an urgent need for antiviral fabrics in our daily lives. Arvind Limited, India's leading textile-to-retail conglomerate today announced launch of anti-viral textile technology for the first time in India under its brand "Intellifabrix".

Mumbai (Maharashtra) [India], June 11 (ANI/BusinessWire India): While fabrics have been usually associated with fashion, as the world faces the COVID-19 crisis, there is an urgent need for antiviral fabrics in our daily lives. Arvind Limited, India's leading textile-to-retail conglomerate today announced launch of anti-viral textile technology for the first time in India under its brand "Intellifabrix".

Arvind has partnered with Swiss Textile Innovation leader HeiQ Materials AG in association with Taiwanese Specialty chemical major M/S Jintex Corporation to introduce this revolutionary anti-virus technology in India.

Research shows that viruses and bacteria, can remain active on textile surfaces for up to two days. Garments treated with HeiQ Viroblock actively inhibit viruses and kill them upon contact, helping to minimize the potential for re-transmission of pathogens through clothing.

"The world is facing an unprecedented crisis due to COVID-19. In this context, we are committed to keep our customers safe and that is why we have tied up with HeiQ to bring its revolutionary Viroblock technology to India. We are excited with this partnership and in a very short period of time we will introduce into the Indian market fabrics that will provide best-in-class viral protection and are fashionable at the same time," said Kulin Lalbhai, Executive Director, Arvind Limited, while announcing the launch of the anti-viral fabrics under INTELLIFABRIX.

HeiQ Viroblock is one of the most advanced global antiviral products created by HeiQ, a Swiss textile innovator. HeiQ Viroblock significantly enhances the antiviral log reduction and reduces viral infectivity by 99.99 per cent and is one of the first textile technologies in the world to claim such efficacy on SARS-CoV-2. HeiQ Viroblock has been designed to stay active on treated garments for 30 gentle domestic washes, ensuring safety for the consumer that lasts for a good part of the garment's life.

"HeiQ Viroblock is a special combination of our advanced silver and vesicle technology that has been proven effective against the human coronavirus 229E & SARS-CoV-2, causing COVID-19, with 99.99 per cent reduction of virus in 30 minutes. It is a safe, hypoallergenic and patent-pending technology. We are pleased to partner with Innovative Brand 'Arvind' in India to offer this technology across their range of products," said Carlo Centonze, CEO, HeiQ Group, while talking about the partnership.

Innovation is one of the key pillars of Arvind's growth and success. From innovation in fibre to sustainability in fashion, Arvind has been revolutionizing the fashion industry and powering high-fashion brands across the world with continuous innovative offerings.

Arvind has led the battle against COVID-19 by manufacturing PPE suits and masks using its rich technical textiles knowledge, and now the company is happy to bring this breakthrough innovation of anti-viral fabrics under the INTELLIFABRIX brand to the Indian market.

This story is provided by BusinessWire India. ANI will not be responsible in any way for the content of this article. (ANI/BusinessWire India)

DISCLAIMER


(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)
image
Business Standard
177 22

Arvind announces launch of revolutionary anti-viral fabrics under its Intellifabrix brand

Mumbai (Maharashtra) [India], June 11 (ANI/BusinessWire India): While fabrics have been usually associated with fashion, as the world faces the COVID-19 crisis, there is an urgent need for antiviral fabrics in our daily lives. Arvind Limited, India's leading textile-to-retail conglomerate today announced launch of anti-viral textile technology for the first time in India under its brand "Intellifabrix".

Arvind has partnered with Swiss Textile Innovation leader HeiQ Materials AG in association with Taiwanese Specialty chemical major M/S Jintex Corporation to introduce this revolutionary anti-virus technology in India.

Research shows that viruses and bacteria, can remain active on textile surfaces for up to two days. Garments treated with HeiQ Viroblock actively inhibit viruses and kill them upon contact, helping to minimize the potential for re-transmission of pathogens through clothing.

"The world is facing an unprecedented crisis due to COVID-19. In this context, we are committed to keep our customers safe and that is why we have tied up with HeiQ to bring its revolutionary Viroblock technology to India. We are excited with this partnership and in a very short period of time we will introduce into the Indian market fabrics that will provide best-in-class viral protection and are fashionable at the same time," said Kulin Lalbhai, Executive Director, Arvind Limited, while announcing the launch of the anti-viral fabrics under INTELLIFABRIX.

HeiQ Viroblock is one of the most advanced global antiviral products created by HeiQ, a Swiss textile innovator. HeiQ Viroblock significantly enhances the antiviral log reduction and reduces viral infectivity by 99.99 per cent and is one of the first textile technologies in the world to claim such efficacy on SARS-CoV-2. HeiQ Viroblock has been designed to stay active on treated garments for 30 gentle domestic washes, ensuring safety for the consumer that lasts for a good part of the garment's life.

"HeiQ Viroblock is a special combination of our advanced silver and vesicle technology that has been proven effective against the human coronavirus 229E & SARS-CoV-2, causing COVID-19, with 99.99 per cent reduction of virus in 30 minutes. It is a safe, hypoallergenic and patent-pending technology. We are pleased to partner with Innovative Brand 'Arvind' in India to offer this technology across their range of products," said Carlo Centonze, CEO, HeiQ Group, while talking about the partnership.

Innovation is one of the key pillars of Arvind's growth and success. From innovation in fibre to sustainability in fashion, Arvind has been revolutionizing the fashion industry and powering high-fashion brands across the world with continuous innovative offerings.

Arvind has led the battle against COVID-19 by manufacturing PPE suits and masks using its rich technical textiles knowledge, and now the company is happy to bring this breakthrough innovation of anti-viral fabrics under the INTELLIFABRIX brand to the Indian market.

This story is provided by BusinessWire India. ANI will not be responsible in any way for the content of this article. (ANI/BusinessWire India)

DISCLAIMER


(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

image
Business Standard
177 22