Transforming India's Business Finance Landscape, Razorpay Unveils Four India-First Innovations at Razorpay FTX'25

At Razorpay, customer obsession drives every innovation. The company’s evolution from a payments gateway to India’s first full-stack financial services platform stems from a deep understanding of business needs, ensuring seamless money movement and accelerated growth. For over a decade, Razorpay has consistently pushed the boundaries of fintech, introducing industry-first solutions that redefine business finance in India. The company was the first to introduce fully digital onboarding for startups and support Unified Payments Interface (UPI) payments in India. This relentless focus on innovation continues with the latest India-first products unveiled at the company’s sixth edition of its flagship event, Razorpay FTX’25.    The company believes these newly launched products will be a key driver of efficiency and adaptability in merchants’ financial operations, seamlessly addressing their payments and business banking needs. Let’s take a look at the suite of products launched at Razorpay FTX’25: 

RazorpayX Corporate Cards(with YES Bank): Solving Founders’ Credit Challenges 

  Launched in 2020, RazorpayX has been at the forefront of simplifying business banking for founders and businesses—helping them manage payroll, vendor payments, and compliance effortlessly. However, one major challenge remained – accessing corporate credit. Despite India’s startup ecosystem projected to contribute $120 Bn to the GDP by 2030, founders still face hurdles in securing corporate credit. Traditional corporate cards come with cumbersome approvals, high collateral demands, and restricted accessibility, often leaving founders with no choice but to depend on personal credit cards.    Understanding these challenges firsthand, RazorpayX introduced India’s Founder-First Corporate Card in partnership with YES Bank, built specifically for fast-growing, late-night-grinding startups. Designed to remove financial bottlenecks, this card empowers founders with customized spending limits and supplementary cards, ensuring financial flexibility across teams; AI-powered reconciliation, offering real-time expense tracking and compliance; smart recurring payments, simplifying SaaS subscriptions and vendor payouts for uninterrupted operations.    Because in a startup’s journey, every rupee counts. The RazorpayX Corporate Card makes spending easier, tracking effortless, and scaling a little less stressful. In partnership with YES Bank, it empowers businesses to scale with agility, manage financial operations seamlessly, and focus on growth rather than financial constraints—enabling founders to continue driving innovation and contributing to India’s rapidly expanding startup ecosystem. 

Razorpay Buyer Protection: India’s First-of-its-Kind Buyer Trust Solution 

  For emerging brands, building an online presence is just the first step—but earning consumer trust is the real challenge. A business may have spent months perfecting its product, setting up an online store, and running extensive marketing campaigns, yet when potential customers finally arrive, they hesitate. They admire the product, and express interest, but ultimately, they don’t buy.    This is not an isolated struggle—it’s a challenge that countless new brands and D2C businesses face today. Despite offering high-quality products and exceptional service, many brands lack the established credibility that reassures online shoppers. The result? Low conversion rates, abandoned carts, and a growing dependence on Cash-on-Delivery (COD), lead to increased operational costs and higher return rates (RTOs).    In India’s booming e-commerce landscape, where digital-first brands are rapidly emerging, the gap between product excellence and consumer confidence is widening. Trust is the foundation of commerce, and without it, businesses struggle to convert interest into sales. Bridging this lack of trust, Razorpay introduced Razorpay Buyer Protection, a game-changing solution that ensures online shoppers feel secure and confident in every purchase. Now, when customers reach a merchant's checkout supported by Razorpay Checkout, they will see an option to activate Buyer Protection with a single click before completing their payment, guaranteeing a 100% refund on non-delivery or defects on pre-paid orders.    With just one click, customers can shop with confidence, knowing their purchase is protected. At the same time, D2C brands and SMBs see higher conversions, stronger credibility, and reduced fraud risks. Integrating seamlessly into Razorpay Checkout, this feature removes purchase hesitation; and boosts conversions where businesses can see a 30% increase in completed orders and a 5X increase in add-to-cart. Also, by encouraging prepaid payments, it helps businesses cut down on COD-related fraud and reduce costly return-to-origin (RTO) losses.    By embedding trust at the heart of online transactions, Razorpay Buyer Protection is redefining consumer confidence, helping brands scale while creating a safer, more reliable digital shopping experience. 

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