India's advertising industry is still to perform to its full potential at the grand global jamboree
MT Educare is hoping the star's mass appeal will help push its digital initiative, which could also spark a spate of celebrity endorsements in the education sector
It is expected that more than 50 billion machines will be connected to the internet by 2020
A new digital video campaign of Del Monte takes a swipe at rival brands by asking the consumer to reject packaged juices and embrace its juice can
The joint-venture media company has built a profitable films business in the last five years, and plans to step up its presence in regional cinema
The studio reaps the fruits of a brand rush for animation movies in India as it finds support from Hamley's, Myntra, First Cry and others for its latest release
The message for B-schools, therefore, is clear: keep up with the closest stakeholders
Collaborative learning helps improve social interaction skills, greater acceptance of others, and a greater sense of "community" in the class
Across our best institutes, we are years, if not decades, away from having an equal gender mix among students
Practising managers bring real-life problem-solving expertise to the table
Are business schools in India geared to produce world-class managers?
Positioning itself as a tech-savvy and innovative partner, the newly minted bank is using digital media to reach out to the urban youth
IIT Madras and IIT Kanpur jumped 13 and 10 places, respectively, to be ranked in the top 50 universities' rankings among Asian countries by QS
The shift from institutional sales to retail sales can overwhelm managers with little of the predictability or planning they are used to
Despite the growing instances of trolling, social networking will not be abandoned by people