Interview with MD & CEO, Loylty Rewardz
Emotional connect with a brand can drive true customer engagement, says a new book
Companies are exposed to the wrath of consumers on social media like never before. Here¿s what the smarter ones are doing to handle such feedback effectively
Adding more products may be paying off as the company reported a sales growth of 30% last financial year and hopes to grow by 35% this financial year
Q&A with Stewart Beck, Canadian High Commissioner to India
Q&A with Ashok Kumar Roy, chairman and managing director of GIC Re
The programme witnessed 6,55,000 volumes growth in international market in the period
After a lean period, the brand is trying to reconnect with consumers through a new line of products
While Midea will lend its strengths in manufacturing and scales of operation in the residential category, Carrier will bring to the table its already established strong distribution and consumer awareness in the country
Some complaints were registered regarding an error in a particular paper
While the institute declined to share salary details, it said there seemed to be a between 10% and 30% increase in pay packages over last year's
The trend world over suggests that superstars who retire from their game don't necessarily see a drop in their fortunes. Brands continue to exploit them in some way or the other
This extract from The $10 Trillion Prize demonstrates how property developers have profited from the rising affluence in India and China