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Facebook cuts ties to data brokers in blow to targeted ads


Facebook cuts ties to data brokers in blow to targeted ads

New Delhi, Mar 30 (ANI): Facebook is cutting ties with several large data brokers that help advertisers target people on the social network. It's under pressure to improve how it handles data after personal information of about 50 million of its users ended up at a political consulting group Cambridge Analytica, which was later hired by Donald Trump's 2016 presidential campaign.

Facebook stock rose on the news. Facebook also said it'll adjust its privacy settings, giving users more control over their personal data in fewer taps.

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