BS Events

Brand Canvas 2026: VIT Business School wins BSmart National Ad Film Contest

Team 'Power Rangers' from VIT Business School, Vellore won the first edition of the Brand Canvas challenge with an ad film for UTI Mutual Fund

Brand Canvas: The ad guru's masterclass on making brands live on for life

Prahlad Kakkar's masterclass opened Brand Canvas 2026 with lessons on trust, emotion and storytelling, followed by workshops and four national qualifiers

Lights, camera, brand! Power Rangers win Brand Canvas 2026 top honours

"When wit meets excellence, magic happens." The national ad film event by BSmart ended on a high note

Brand Canvas 2026: 'AI changes economics of branding, not its human core'

At the Brand Canvas Grand Finale, industry leaders said AI can make branding faster and more personal, but creativity, judgement and consumer trust still need a human hand

Brand Canvas 2026: Four briefs, 78 teams, 10 finalists, one winning story

The first national advertisement film contest organised by Business Standard's edtech arm brought together B-school students to create commercials based on real brand briefs

Countdown begins for BSmart National Ad Film Contest in Bengaluru

The winning team will be awarded a cash prize of ₹2 lakh, the first runner-up will win ₹1 lakh and the second-runner up will take home ₹60,000

Voices from Kashi: 'Tourism, SMEs, MSMEs powering Purvanchal's growth'

A dedicated Purvanchal Tourism Board could help market the region as a multi-day travel circuit. Excluding Varanasi, many destinations have yet to receive the visibility they deserve

Eastern Uttar Pradesh bolstering digital banking, says SBI's Kumar Anand

SBI plans to deepen its presence in Eastern Uttar Pradesh by expanding digital banking, MSME and farm lending, while supporting tourism and ODOP industries

Govt unveiling affordable housing plans in Varanasi as realty prices soar

Varanasi's property prices are soaring as VDA rolls out land pooling, new townships and affordable housing projects to support the city's rapid urban expansion

Kashi Vishwanath Corridor unlocks Varanasi's tourism boom, economic growth

The corridor drives Varanasi's massive economic growth, but experts call for expanding tourism strategies to uplift the entire Purvanchal region

Growth must go hand in hand with environment: UPPCB's Ravindra Pratap Singh

UP can achieve rapid industrial growth without compromising the environment by adopting cleaner technologies, AI-led monitoring and sustainable energy, says UPPCB chief

Purvanchal is emerging as a major investment hub, says Deepak Kumar

UP is positioning Poorvanchal as a major investment hub through industrial clusters, stronger connectivity, GCC incentives and sector-focused policies, says Deepak Kumar

Banks to give fillip to Uttar Pradesh's $1 trillion economy road map

With a ₹40 trillion economy in sight, Uttar Pradesh is driving banking growth through rising deposits, credit expansion, financial inclusion and infrastructure-led investment

Ubharta Purvanchal conclave: Eastern UP's untapped mine lies above the soil

Crop residue, farmer collectives, and biomass industries can unlock fresh incomes, cleaner energy, and stronger agricultural value chains

Ubharta Purvanchal: 'Region can create business icons, needs better infra'

Varanasi strengthens its reputation as Purvanchal's economic engine by supporting businesses and cutting red tape

State has a new identity of rule of law, progress: UP Transport Minister

UP Transport Minister Daya Shankar Singh described Purvanchal as the cornerstone of India's spiritual and cultural heritage

Fringes to frontline: Purvanchal phoenix rising on growth, investment push

Long defined by a troubled reputation, the region is scripting a new story through connectivity, industry, logistics, investment, and entrepreneurship

Purvanchal steps up on development journey with infra push, policy reforms

At Uttar Pradesh Excise Minister Nitin Agarwal said that eastern Uttar Pradesh had moved beyond its traditional identity to become a key contributor to the state's economic growth

BS Rising Purvanchal Conclave: Eastern UP economy buoyed by faith

Bhushan said it indicates that the annual tourism economy generated by tourists coming to Varanasi totals about Rs 1.25 trillion if it is assumed that a visiting family comprises four members

'East UP has unlimited potential for waste to wealth value chain'

UP Pollution Control Board Chairman Dr R P Singh said the state produces a huge amount of biomass, which was earlier dismissed as mere agricultural waste or crop residue