Page 470 - Supplements

Broken Horses: A trot rather than a gallop

With Broken Horses, Vidhu Vinod Chopra has taken his Hollywood plunge, but the film does not leave author impressed

My Airtel: A must for its subscribers

The app comes with various features - one can recharge their account, buy a new Airtel service and stream music, among others

TV tale: A 4K duet

A look at 2 devices that provide very high-resolution pictures

Small proves big for Merc

But the German giant has a tough task ahead to ensure that its lead over Audi isn't limited to the Jan-Mar quarter alone

Stars stumble at times

A look at two tablets that made waves yet disappoint

Answers to the Strategist quiz (#403)

Name the founders of Mangala Bank? It is situated in northern India

Fares or frills?

Despite being a highly cost-sensitive market, a majority of Indians are not willing to accept shoddy customer service when travelling on low-cost carriers

The Strategist Quiz (#404)

In this company the term 'Strategy Tax' is often referred to the reason why the best of its innovations and inventions came out were killed

The Strategist top five

FRUGAL INNOVATION: HOW TO DO BETTER WITH LESS by Navi Radjou and Jaideep Prabhu

Creating the factory of the future

Use mobile, cloud for flexible IT infra

Make in India: Maximising manufacturing competence

If India is to scale up its manufacturing, companies need to focus on advanced practices and technology tools for quality improvement

Don't miss the followers

As leaders consider personal change, they must realise that it is equally their task to enable their followers to make the complementary changes that are required

Retargeting redefined

With the kind of benefits it has to offer advertisers, it is not surprising that OBA is big money, especially with companies like Facebook, Google, and Yahoo! making the most it

Greater competition to boost adex

The advertising industry must focus on return on investment to ensure every rupee spent on advertising is considered an investment

A minor glitch or a setback?

Brands have a small time window to serve up the right experience: Brad Rencher

Interview with Senior VP & General Manager, Digital marketing, Adobe

Book Extract: Founder versus hired CEO

A key skill to develop as CEO or a senior leader in a founder-led company is to know which decisions to make and which to let run their course without you, says a new book

Shuttle change

Vimal Kumar is different from other badminton coaches in making players think for themselves, which is how he got Saina Nehwal to add more punch to her game

Is Modi's adopted village reaping the benefits?

Jayapur, adopted by the prime minister, is reaping the benefits of his endorsement, causing resentment in villages nearby