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Friday, Jun 01, 2012
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Brand IPL comes under a cloud
  
The never-ending series of governance & transparency lapses have contributed to the rapidly declining brand value of the IPL  Full Story
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Management

- Want to work with us? Open life history
Siemens has recently introduced deep background verification...
- Student's corner
Roughly around 30 percent of the crowd in MBA batches are wo...
- Turning the tables
Remember glocalisation? The ‘Go Global, Think Local&rs...
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Marketing

- Brand IPL comes under a cloud
- No plain Jane travel
- Mercedes, Apple, Sony leading brands in India
- Honesty is the best policy
- Eno: Looking for a younger audience
- Parle-G: In pursuit of gold
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Strategy

- Building the perfect property
When one thinks of Coke three things come immediately to min...
- Make room for elders, you kids
The opening shot shows a middle-aged woman sitting on a benc...
- Clicking on a new chapter
When myriad portals selling everything from personal items l...
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Kit

- KIT: Organised book retailing
- KIT: Lingerie market in India
- KIT: Cold storage market in India
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The Strategist Quiz

- Answers to last week's quiz (#254)
- The Strategist Quiz (#255)
- Answers to last week's quiz (#253)
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the strategist

- India is expected to be the fastest growing online travel market in the Asia-Pacific region in 2012: Dan Lynn
- Honesty is the best policy
- Eno: Looking for a younger audience
- The top 10 business bestsellers
- Parle-G: In pursuit of gold
- Building the perfect property
- Answers to last week's quiz (#254)
- The Strategist Quiz (#255)
More
 
Columnists

- Madhukar Sabnavis: The laws of creativity
- Is going green just a fad?
- The balance between control and empowerment
- Digital page-turners: Your space, your style
- Kanika Datta: Standing instructions
- Your variable pay plan probably does not work...
- V S MAhesh: First time, every time, on time
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B-Schools

- B-school rating agencies find few takers
- Student's corner
- Four IIMs among eight in Business Standard's top B-school bracket
- IIM-B rises fee for this year
- On a mission to create workforce
- Student’s corner
- B-school faculty salaries also take a hit
More
 
Books & Ideas

- The top 10 business bestsellers
- Knowledge vs Wisdom
- The top 10 business bestsellers
- Why bad things happen to good ideas
- The top 10 business bestsellers
- The top 10 business bestsellers
- Making lemonade
- The top 10 business bestsellers
- The top 10 business bestsellers
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People & Careers

- India is expected to be the fastest growing online travel market in the Asia-Pacific region in 2012: Dan Lynn
- Collaboration makes ideas more relevant, powerful: Time Love
- I don't think the print publications deliver on the net very well: Adi Ignatius
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- Slowdown gets worse, GDP growth sinks to 9-year low
- India to be $2-trn economy by FY13-end?
- India Inc ready to shift to other side of the dot on www
- Bharat Bandh sussessful in Chhattisgarh
- IIT alumni to move court on changes in JEE
 
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Section Stories
News Now
Today's Paper
  Companies & Industry
  Telcos oppose DoT going back to Trai for 10-yr spectrum validity
  Kingfisher Airlines net loss more than trebles
  Banking & Finance
  Rupee hits all-time low, bounces back
  Asset quality woes have peaked: S L Bansal
  Opinion
  Numbers of crisis
  El Nino's looming shadow
  Management & Marketing
  Brand IPL comes under a cloud
  B-school rating agencies find few takers
  Economy & Policy
  Slowdown gets worse, GDP growth sinks to 9-year low
  Lines cleared for free nationwide roaming, govt to take final call
  Life & Leisure
  What Cromwell did next
  Anand was a hot favourite against Gelfand
  Markets & Investing
  Sebi plans data format change for FII reports
  NSE suggests ETF route for Rajiv Gandhi equity plan
  ICE World
  India Inc ready to shift to other side of the dot on www
  Samsung Galaxy S3 takes on Apple's iPhone 4 in India
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