Amazon backs QwikCilver

Bengaluru-based QwikCilver Solutions Pvt Ltd has raised $10 million (Rs 63 crore) in a round led by e-commerce giant Amazon. Existing investors Helion Venture Partners and Accel Partners participated. The start-up provides gift-card solutions for retailers and corporate customers. The firm had raised an undisclosed amount from Helion and Accel in 2008. QwikCilver also provides B2B back-end technology for transactions on plastic gift cards, loyalty cards, code programmes and social media gifting of various brands. It claims 90 per cent of organised retailers which have launched gift cards are clients.

PlaySimple ropes in IDG Ventures
Mobile social gaming start-up PlaySimple Games has secured an undisclosed amount in funding from IDG Ventures. Yezdi Lashkari, an angel investor and former general manager at Zynga, also invested in this round. IDG invested in PlaySimple through its new seed-funding programme. Karthik Prabhakar from IDG has joined the board of the start-up, reports VC Circle. The capital raised will be used to build a portfolio of casual games targeting the global market. The start-up was founded in July by former Zynga employees.

ReTiSense raises under $20K
Bengaluru-based Internet of Things start-up ReTiSense Technologies has raised about $20,000 (Rs 12.6 lakh) via crowd-funding platform Kickstarter for its wearable Stridalyzer device, which it claims can provide real-time feedback on performance for runners. ReTiSense, which launched the crowd-funding campaign early this month, is looking to raise $25,000 by the first week of January. The funds will be used to make and ship the product from March.

Triotech gets $3 million
Gurgaon-based m-commerce and mobile apps company Triotech Solutions has raised $3 million ( Rs 19 crore) from Singapore-based BlueHill Asset Management. It will use the money to expand its post office network to provide mobile money transfer service.

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