Ezeego1.com launches campaign to lure Indians to New Zealand

New Zealand is famous for its adventure activities, stunning locales, picturesque lakes and rugged mountain ranges

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BS Reporter Mumbai
Last Updated : Mar 15 2013 | 4:00 PM IST
Ezeego1.com, the online travel portal, has launched a campaign with Tourism New Zealand (TNZ) and Auckland Airport (AIAL). The campaign brings to light New Zealand's experiences, coupled with landscapes for Indian families to escape the summer heat.  

New Zealand is knowsn among travellers for its adventure activities, stunning  locales, picturesque lakes, rugged mountain ranges, volcanic peaks, geothermal activity and delectable cuisine.
 
With the support of AIAL, the campaign also features Auckland (North Island), to be the first entry point into New Zealand.
 

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The campaign highlights the varied family experiences and activities in New Zealand. It includes a visit to the famous Waitomo Glow worm Caves just to see the millions of glow worms on the cavern roof. For adventure lovers, bungy jumping or sky diving is also on offer. 

Neelu Singh, COO, Ezeego1.com said, “In this campaign, we have gone beyond the regular holiday itineraries and launched an extensive list of itineraries incorporating a conglomerate of regions positioning New Zealand as an exciting holiday destination for families. This is a great opportunity for Ezeego1.com to share Tourism New Zealand and Auckland Airport’s vision of promoting New Zealand as a land of fun and varied experiences, with rich culture, tradition, adventure sports and landscape in the Indian market.”
 
According to  Mischa Mannix-Opie, Regional Manager South & South East Asia, Tourism New Zealand, "Working in partnership with travel sellers is crucial to Tourism New Zealand’s success in India and we are delighted to be working in partnership with Ezeego1.com.”
 
Glenn Wedlock, GM Aeronautical Commercial AIAL said, “Our joint campaign with Ezeego1.com will reinforce Auckland Airport as a traveller’s first wonderful experience of New Zealand. The Indian holiday market is very important to us. Indian holidaymakers in December 2012 and January 2013 were up by 9% from the previous year, highlighting the increase in demand for a holiday experience in New Zealand."
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First Published: Mar 15 2013 | 3:57 PM IST

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