While people gossip 52 minutes a day on average in 16 waking hours, women don't engage in "tear-down" gossip any more than men, reveals an interesting study.
According to researchers from University of California-Riverside, lower income people don't gossip more than their more well-to-do counterparts and younger people are more likely to gossip negatively than their older counterparts.
"There is a surprising dearth of information about who gossips and how, given public interest and opinion on the subject," said Megan Robbins, assistant psychology professor who led the study.
"Everyone gossips and gossip is ubiquitous," the researchers noted in the paper published in the journal Social Psychological and Personality Science.
Extraverts gossip far more frequently than introverts while women gossip more than men but only in neutral, information-sharing gossip, the findings showed.
In the research, Robbins and Alexander Karan, a graduate student in her lab, looked at data from 467 people -- 269 women, 198 men -- who participated in one of five studies. Participants were 18 to 58 years old.
Participants wore a portable listening device.
The findings showed that about 14 per cent of participants' conversations were gossip, for just under an hour in 16 waking hours.
Almost three-fourths of gossip was neutral, and negative gossip (604 instances) was twice as prevalent as positive (376).
"Gossip overwhelmingly was about an acquaintance and not a celebrity, with a comparison of 3,292 samples vs. 369," the study said.
Poorer, less educated people don't gossip more than wealthier, better educated ones.
"It would be hard to think of a person who never gossips because that would mean the only time they mention someone is in their presence," Robbins said.
"They could never talk about a celebrity unless the celebrity was present for the conversation; they would only mention any detail about anyone else if they are present," he added.
--IANS
na/bc
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
