Real Image ushers in Digital 3D Era into Indian Cinema

With the introduction of Stereoscopic Digital Cinema (3D), Real Image Media Technologies (RIMT), a pioneer in the Digital Cinema domain, has heralded a major resurgence of the film exhibition industry that is trying to draw the audience back into the movie theaters again. Following their recent major initiatives against movie piracy with the forensic watermarking system, Real Image has announced Stereoscopic digital playback capability (more commonly known as Digital 3D) on their Qube XP Digital Cinema servers, thus revolutionizing the industry forever.

3D Digital cinema can be experienced with both active and passive eyewear. The Active System has battery operated eyeglasses using Liquid Crystal Shutters that open and close rapidly to show each eye the appropriate image. The Polarizing System has the Left Eye and Right Eye images polarized differently and uses passive eyeglasses with polarizing filters to allow each eye to see the appropriate image. It also requires a silver screen to preserve the polarization. The Qube XPD digital cinema server supports both active and passive 3D technologies, enabling exhibitors to give their patrons the latest, most immersive movie experience available.

The Future is 3D
Already setting cash registers ringing across Hollywood with movies like Beowulf, Hannah Montana and Meet the Robinsons, Digital 3D has been touted as the next big thing in the entertainment industry. In fact, it is so immersive that music concerts and sports have already started cashing in on the experience that is said to be more spell binding that the live event. More than 20 Hollywood productions have already been announced on the 3D format, due for release over the next 2 years.

Speaking at the 3D demo, Mr. Senthil Kumar, Director - Real Image said, "With digital cameras and digital projection making 3D production and exhibition much more practical, we hope to be the catalyst that brings this additional dimension to Indian cinema. In the not too distant future, a substantial number of films will be made in stereoscopic 3D and this will not only keep the audiences coming back for more but also help defeat piracy."

Adds Mr. Jayendra Panchapakesan, Director