Speaking at the launch, Rakesh Kaul, President and Chief Consumer Business, HSIL Ltd, said, "We are excited to bring to the market 'moonbow' water purifiers from the consumer division of HSIL as we feel that this segment has a rather high foreseeable growth rate. We intend to invest massively in the R&D for water purification and continue to work on newer technologies."
"The brand aims to capture 10 per cent market share in three years and HSIL also plans to become one of the top three players in this category within next four to five years," he said.
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