Fonetwish, an app developed by Singapore-based mobile solutions provider U2opia, is a USSD-based solution, which works on any mobile phone without an Internet connection.
USSD technology is used by telecom operators to send alerts to their users. It can be used for pre-paid call-back service, location-based content services and menu-based information services.
Also Read
"Mobile users who do not have 2G, 3G, GPRS, etc on their handsets will have to dial a standard code through which they be able to access Twitter feed," he told PTI.
U2opia Mobile's Fonetwish-based services are globally available to end users at very economical price points, making it an affordable means of accessing the Internet, he said.
"We are already entrenched in 30 countries and over 45 of the world's biggest mobile carriers. U2opia is well-positioned to partner with Twitter to drive growth across Asia, Africa, Latin America, Europe and the Middle East," Menon added.
About 11 million users are already using Fonetwish to access Facebook and Google talk.
"Twitter enjoys a significant userbase in countries like Asia and we're keen about driving an even more significant imprint in the emerging markets," Menon said.
Twitter on USSD will be a compelling proposition for mobile-first and low-data-penetrated markets like these and the firm is excited about the roll-out, he added.
Besides India, Menon expects the service to drive up userbase in countries in emerging markets like Paraguay, Salvador, Haiti, Honduras, Nigeria, Ghana, etc.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app