Satish Rao to head Firmenich operations in India

He joins Swiss fragrance and flavour major Firmenich from the US-based McCormick & Company, where he was vice president (emerging markets)

Satish Rao, the new CMD of Firmenich India
Satish Rao, the new CMD of Firmenich India
BS B2B Bureau Mumbai
Last Updated : May 16 2016 | 12:33 PM IST
Switzerland-based fragrance and flavour company Firmenich has appointed Satish Rao as chairman and managing director of Firmenich India, effective July 4, 2016. Satish will be based in Mumbai and report to Armand de Villoutreys, president of the perfumery business and member of the global executive committee. He joins Firmenich from his most recent role as vice president, emerging markets at McCormick & Company Inc, USA, a Fortune 1000 global food leader.
 
“India is a strategic high growth market for Firmenich where we are the market leader in perfumery and gaining great traction with our flavours business. Under Satish’s leadership, we have great ambitions to grow our business and footprint in India, by putting our innovation and creativity to work to meet the needs of our customers and partners,” said Armand de Villoutreys, president of the perfumery business, Firmenich.
 
Satish Rao commented, “I am very excited to be joining Firmenich, a visionary company that stands for world-class research and creativity, with a cutting edge sustainability agenda. Drawing upon my experience of the flavours industry in India, I will make sure we unlock the market’s full potential, aiming to make a difference for our customers and their consumers through our innovation and operational excellence.”
 
Rao is a proven business leader in the flavours industry with a solid background in sales, marketing and business development across India, the US and China. Instrumental in McCormick’s entry into India, Satish Rao has held several senior roles throughout his 20 years with the company, including managing director of McCormick India, vice president of the consumer division based in the US, and marketing and business development director Asia, based in China. Rao also worked for five years with Bayer in India.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: May 16 2016 | 12:30 PM IST

Next Story