Most Gen Z voters in Delhi aware of candidates, rely on social media: Study

Around 44 per cent consider Delhi's Law and Order to be poor. Around 35 per cent of them consider social media as their primary source of information, 26 per cent look to independent blogs and website

genz
Delhi is going to assembly polls on February 5.
Press Trust of India New Delhi
2 min read Last Updated : Feb 03 2025 | 6:28 PM IST

Most GenZ voters in Delhi are aware of candidates in their constituencies, and women safety, unemployment and pollution are the main pressing issues for them, a study has found.

Around 74 per cent of respondents believe that freebies matter and influence votes around the elections, according to the study that was conducted to find how Delhi's youth engages with democracy.

"Seven in 10 GenZers turn up to vote consistently, with 71 per cent having participated in past elections. 88 per cent are aware of the candidates from their constituency," the study report said, adding that Delhi's young voters, aged 18-26 years, are aware, active and engaged around state polls.

The study, GenZer'sTryst with Polls, revealed that Women Safety (85 per cent) in the city is a top priority, followed by Unemployment (60 per cent) and Pollution (56 per cent) among poll issues for GenZ voters.

Around 44 per cent consider Delhi's Law and Order to be poor. Around 35 per cent of them consider social media as their primary source of information, 26 per cent look to independent blogs and websites, the study of 1,000 participants found.

Tarundeep Singh, Lead, The 23 Watts Insights Studio, said, "Contrary to popular belief, young voters in Delhi are well-informed, engaged, and eager to make a difference in the upcoming elections."  Delhi is going to assembly polls on February 5.

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

Topics :Delhi Assembly ElectionsGen Zvoting

First Published: Feb 03 2025 | 6:28 PM IST

Next Story