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PepsiCo India on Wednesday said it has expanded its snacking portfolio in the country with the launch of Red Rock Deli -- a gourmet chips brand. Born in Australia and recognised worldwide for its gourmet-style chips, the brand enters the market with globally inspired exotic flavours now made and manufactured in India for Indian palates, the company said in a statement. Made with sunflower oil and created using three distinct advanced technologies -- Kettle Cooked, Baked and Popped -- the range blends exotic and globally inspired flavours to offer an elevated snacking experience, it added. The brand's arrival comes at a time when India's snacking landscape is undergoing a marked transformation, the company said. "Today's urban consumers are seeking premium, chef-inspired snacks that feel both elevated and accessible. Introducing the brand in India is catering to this consumer shift toward richer textures, bolder ingredients, for intentional snacking moments," Saakshi Verma Menon, Ch
PepsiCo will increase its play in the packed food segment, catering to "multiple Indias" with different taste buds as it bets on innovations and premiumisation to continue its double-digit growth in the country, its India & South Asia CEO Jagrut Kotecha said. Pepsico will expand its snacks business in India, as consumption is very low vis-a-vis other countries and with growing urbanisation and more money coming in the pockets with a growing economy, Kotecha expects consumption of packed foods to increase. PepsiCo, the makers of Kurkure and Lays, has internally divided India into nine clusters to match the regional taste buds of "multiple Indias", he said, adding "if you say it's just one India, I think we are not doing enough justice to it." "You need to design your portfolio, keeping those consumers of India like multiple Indias. So that's on being consumer-centric and starting to work and drilling down on that. And then understanding what the trends are in terms of taste, ...
PepsiCo aims to double its revenue in India over the next five years, viewing the country as a 'key anchor market' where it is making "aggressive" investments to expand its capacity, its India & South Asia CEO Jagrut Kotecha said. India will be the "engine of growth for PepsiCo" in driving its global revenue, as it ranks among the top three markets for the food, snack, and beverage multinational, where the company is experiencing double-digit growth, Kotecha shared in an exclusive interview with PTI. PepsiCo has invested in greenfield plants in Uttar Pradesh and Assam, focusing on staying ahead of the demand curve, Kotecha said, adding the company will not be "investment shy" in India and plans to open two more facilities, including one in the southern region. "We believe India will be the engine of growth for PepsiCo to drive the top line. Yes, it's not as big as North America because it is a lot more evolved category. Our per capita consumption in India is still very low, not ...
Pepsico India Holdings' consolidated revenue from operations during April-December 2023 was at Rs 5,954.16 crore and profit was Rs 217.26 crore, according to financial data accessed by business intelligence platform Tofler. Total income, which also includes other income, was at Rs 6,094.70 crore in the nine-month period. The company has changed its financial year from April-March to January-December, hence it has come out with three quarters results of 2023. It follows the calendar year as financial year from January 2024. During the nine months, its revenue from sales in the domestic market was at Rs 5,533.63 crore. Exports contributed Rs 266.19 crore to the total revenue of the company, which is not a publicly listed entity. Revenue from the snacks business in which it operates with brands including Kurkure, Lays, Doritos and Quaker was at Rs 4,763.29 crore. Pepsico India's revenue from the beverages business in which it operates with fizz-based drinks and juices with brands suc
Global beverages major Pepsi on Friday rolled out its new logo worldwide as part of its rebranding exercise. This is the first visual identity change by Pepsi in the last 14 years, according to a statement by the American beverage major. As part of this, the new Pepsi globe logo was unleashed at Gateway of India in Mumbai, where it took over the monument with a digital artwork, it added. "The new logo thoughtfully borrows equity from Pepsi's past, whilst incorporating modern elements to create a look that is unapologetically current and undeniably Pepsi. The updated colour palette introduces electric blue and black to bring a contemporary edge to the classic Pepsi colour scheme," it said. The signature Pepsi pulse evokes the "ripple, pop and fizz" of Pepsi-Cola moving in time, it said. "The fresh design language reflects the invigorating spirit of Indian youth and their boundless pursuit of possibilities," Shailja Joshi, Category Lead, Pepsi Cola, PepsiCo India, said.