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PhonePe on Thursday announced plans to accelerate the expansion of its merchant network and take digital payment infrastructure deeper into India's towns and villages. As part of the expansion, PhonePe plans to hire more than 20,000 frontline sales personnel on its rolls over the next year. The company will also deploy more than 50 lakh payment devices over the next 12 months, including SmartSpeakers and POS devices with approximately 50 per cent of these devices in rural India, taking digital payment acceptance deeper into Tier 6 towns and rural geographies. The recently announced MDR framework allows the company to take a long view and invest in merchant expansion. Initiatives like a dedicated fund using 5 per cent of the MDR amount collected earmarked for small merchant expansion, are further catalysing these investments, especially in deep rural geographies including tier 6 towns and villages. The new labour codes introduced last year, are also enabling the company to hire faste
Fintech firm PhonePe on Thursday announced that it has signed a Memorandum of Understanding (MoU) with the Ministry of Electronics and Information Technology (MeitY) to integrate its enterprise data intelligence platform, PulsePro, into the PM GatiShakti framework. The platform transforms aggregated and anonymised transaction data into market signals, allowing organisations to access real-world activity trends across various geographies and categories for smarter, data-based decision-making. The collaboration is aimed at supporting national infrastructure planning, economic analysis, and holistic urban and rural development through granular, hyperlocal insights, the company said in a statement. Under the agreement, PhonePe PulsePro metrics will be integrated into the PM GatiShakti National Master Plan portal, which is managed in collaboration with the Bhaskaracharya National Institute for Space Applications and Geo-informatics (BISAG-N). "Data-driven intelligence can play an import
PhonePe on Wednesday announced the appointment of Srijon Biswas as its Chief Technology Officer (CTO) with immediate effect. Biswas, who has been with the fintech firm for nearly a decade and previously served as the Head of Engineering, will now lead PhonePe's entire engineering organisation. He will continue to report to PhonePe Co-founder Rahul Chari, the company said in a statement. As part of a broader evolution of leadership responsibilities, Chari, who previously served as the CTO, will assume the role of Chief Product and Technology Officer (CPTO) while continuing in his capacity as co-founder. Chari's mandate already covered technology, product, trust and safety, and data sciences and analytics. He has recently added customer experience and artificial intelligence (AI) to his portfolio, alongside leading other strategic initiatives across the PhonePe Group. "As PhonePe continues to expand and grow, strengthening our technology leadership is a natural step. Srijon's ...