From Wipro to Infosys, IT firms to realign client base on digital push

Despite higher gross additions, growth in overall customer base has been tepid

With digital services emerging as the next growth driver for information technology (IT) services firms, quality of revenue is taking precedence over quantity, leading to a fair amount of rationalisation of customers. 

This trend is reflected in the active customer base of Indian IT services firms, which grew at a tepid pace for the last three years despite healthy additions of clients every quarter.

For instance, despite adding on an average 300 new clients every year, Infosys’ active customer base at the end of 2017-18 (FY18) stood at 1,204, compared with 950 in 2015. The same holds true for Wipro, which, despite