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IndusInd Bank and American Express announced the launch of a credit card - IndusInd Bank Iconia American Express Card - along with the formation of a strategic partnership. This is the first American Express-branded credit card product by the bank on the American Express route. The card will be aimed at affluent customers.
The card will offer various lifestyle benefits like golf, entertainment, travel and dining, as well as point rewards. For every Rs 100 spent by the customer, a reward of 1.5 point on weekdays and of 2 points on the weekends will be awarded to the customer on his card. These points can then be redeemed for cash credit at full value, i.e, a rupee for each reward point and for partner air miles.
