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Sachin, Big B, Aamir and more: Celebrities who endorse govt campaigns

Big B is the face of Swachh Bharat Abhiyan, Tendulkar may endorse National Mission for Clean Ganga

Sachin Tendulkar
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Sachin Tendulkar poses for media at the trailer launch of his 'Billion Dreams' movie to be released in Mumbai, on Thursday. Photo: PTI

Viveat Susan Pinto Mumbai
While Sachin Tendulkar may become the face of the National Mission for Clean Ganga, below is a list of celebrities engaged by the government to endorse its initiatives and campaigns: 

Amitabh Bachchan: Big B is the face of the Swachh Bharat Abhiyan or Clean India Mission, launched by the Narendra Modi government in 2014. While Bachchan last year was seen propagating the message of keeping open spaces defecation-free, this year he has talking about creating compost from household waste.

Anushka Sharma: The actor was selected as the female face of the Swachh Bharat Abhiyan this year and will