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Post UP win, BJP to recast its image as a pro-poor party

These moves are aimed at maintaining pro-poor image till 2019 Lok Sabha elections

Narendra Modi
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Sanjeeb MukherjeeArchis Mohan New Delhi
Fresh from its UP success, the ruling Bharatiya Janata Party (BJP) plans to go into the 2019 Lok Sabha polls with more pro-poor image and less as a pro-economic reform party. To maintain this, the Modi government plans to roll out two big measures in the coming months.

Firstly, a comprehensive revision of the Socio-Economic Caste Census (SECC) database in on the Centre's agenda. The objective of the review will be to include all left out beneficiaries from the 2011 census and widen the coverage of the government's social welfare schemes. It could also help the party reach out to