Traders slam NITI Aayog over divergent view on draft e-com policy

Industry fear change in business model, if these draft rules are implemented

The consumer affairs ministry will take into account the inputs and feedback from key stakeholders, including central and state government departments, industry, and the public, before finalising amendments in rules governing the e-commerce sector, an official close to the development said on Sunday. “We will seriously consider the inputs,’’ the official said when asked about the NITI Aayog stand on the draft policy.

Traders have called the government’s public policy think tank a spokesperson for international e-commerce firms after NITI Aayog opposed some of the e-commerce policy rules saying they were beyond the realm of the consumer affairs ministry, which drafted