Bollywood, Hollywood blockbusters expected to lure Indians back to cinemas

The buoyant outlooks come after an extended downturn for the industry, which has struggled to revive itself after the Covid curbs in India

India’s largest cinema chains are banking on American blockbusters and popular local-language films to lure movie fans back to theaters as the industry seeks to overcome challenges from changing tastes to the rise of streaming giants.
 

The release lineup for the next few months “is looking very good,” INOX Leisure Ltd. Chief Executive Officer Alok Tandon said, pointing to robust expectations for the recently released crime thriller Drishyam 2 and the upcoming Avatar sequel.  “We should have some great numbers,” he said in an interview in Mumbai, without providing a forecast for box office takings.

That echoes optimism from Kamal Gianchandani,