Letter to BS: Educate users about unrestricted data that tech giants hold

The long-term solution is to make people aware about alternatives to social media

Apropos “The Facebook conflict” (March 28), the Facebook scandal involving Cambridge Analytica is more of a news cycle that would eventually blow away. In its aftermath, we need to educate the users about unbridled and unrestricted access that these technology giants have over our data. It reflects in the write up by Vanita Kohli-Khandekar. 

Facebook paid over $19 billion for WhatsApp; by some accounts, the potential was worth $30 per user. These valuations are arrived by understanding customer lifetime value. It is a function of net profit a potential client would generate for a company to create revenues in the future.