Data Tracker: Getting to know the millennial shopper

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Companies have spent considerable time and money in getting to know the millennial consumer, but a clear picture of what drives the 18-34-year olds has remained elusive. Now, a survey just released by Paypal (PayPal Cross-Border 2015 Millennials Reporting), tells us, believe it or not, millennials are not that different; they buy the same things, use the same devices for shopping online and worry about the same issues that older online shoppers do