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Chinese smart phone maker Vivo launched the X5 Pro on Wednesday. It comes with the tagline 'Touched by beauty' and promises to be an union of beauty and technology. Alex Feng, chief executive officer, Vivo India, called the X5 Pro the company's "flagship innovation for the Indian market".
Vivo entered the Indian market in 2014 and since then has seen quick successes.
Bollywood actress Kangana Ranaut unveiled the product and cited Vivo's focus on music and reasonable prices as her reasons for endorsing the brand.
The X5 is inspired from the beauty of a drop of water and comes with a curved mettalic frame and double-faced 2.5D glasses. A 6.44 mm slim body further enhances the look.
Vivo also took this oppourtunity to introduce V1 and V1 Max as part of their exclusive V series to be launched in the Indian market.
Priced at Rs 27,980 the X5 Pro will be available in the market from August, 2015.
