 "Lazada, Uber, Netflix take on Amazon Prime with new subscription service")
Lazada announced today the launch of a new membership program in collaboration with its recent acquisition, online grocery delivery service Redmart. The program, called LiveUp, will bring the two companies together with four more international online brands: Taobao Collection, Netflix, Uber, and UberEats.
LiveUp will pool together benefits from the Alibaba-owned ecommerce website and all the other services. It’s subscription-based, with an annual fee of about US$36. To start with, the subscription will be offered at US$21.
In many ways, this is Lazada and Redmart’s answer to Amazon’s Prime service, which includes benefits like same-day delivery and access to the
