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MICA offers certificate course in ad mgmt

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BS Reporter Mumbai/ Ahmedabad

Mudra Institute of Communications, Ahmedabad (MICA) has announced Post Graduate Certificate in Advertising Management and Public Relations in Gujarat. The course aims at developing skills among working professionals and graduates who want to enhance skills and develop a career path in the field of advertising industry.

At a total fee of Rs 1.17 lakh including registration and campus charges, the certificate course covers the latest concepts and techniques of advertising and PR along with strategies to build a strong relationship with target audience.

Known as a forefront player in the communications, MICA has been contributing excellent communication experts to the economy, be it in Advertising, PR or Marketing. This year as well MICA would be holding the batches with its excellent resources and Knowledge of Market.

 

Apart from a Post Graduate Certificate in Advertising and PR, MICA will also offer alumni status to successful candidates. The one year program will be at Ahmedabad campus of MICA in association with Hughes Net Global education.

The teaching process will be highly interactive and it will consist of a judicious blend of lectures, real life case studies, live corporate examples, general discussions, quizzes and assignments in order to provide greater industry insights. The sessions will be delivered on Interactive learning platform. The heart of platform is a powerful user interface that enables large number of geographically distributed students to have a highly interactive ‘One to One’ exchange with a central faculty. The system incorporates live broadcast video, two ways audit and data interactivity to enable the student to watch and interact with the faculty live on their desktops.

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First Published: Sep 18 2010 | 12:53 AM IST

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