Page 3 - Abhilasha Ojha

Only one road

While you may think job hopping is imperative for better pay and wider experience, many hot-shot managers have made it to the top by sticking around in one company for many years

Better flexibility

Discussion board: Flexi working

Insider CEO or outsider?

A new case study

Business schools around the world are toying with new ideas to make the case study method of teaching more engaging

Ford EcoSport: Economic and sporty

Low price, great technology are just a few of the reasons the EcoSport stands ahead of other vehicles

iPhone 5s/5c: Managing expectations

With a pre-launch hype and by restricting the numbers put on retail shelves, Apple made its new introductions aspirational

India calling

Here's how homegrown smartphone players Micromax, Karbonn and Lava are giving global heavyweights a run for their money

Today, content discovery is driven through social channels: Nitin Mathur

Interview with senior director & head of marketing, Yahoo! India & South East Asia

We didn't want our promotion to be like a TV reality show: Anisha Motwani

Interview with Director & CMO, Max Life Insurance

Picking up the pieces

Fights between founders are surprisingly common. How you handle the fallout will determine success or failure

Instead of dictating offers, we let the customer choose her own gift: Vinay Bhatia

Interview with Customer care associate & senior vice-president, marketing & loyalty, Shoppers Stop

Indian companies need to adopt healthy international habits: Maurice Rozet

Interview with Chairman, Alexander Hughes

Our aim was to educate consumers about the benefits of unpolished dal: Amit Sridharan

Interview with General Manager (pulses), Consumer Products Business, Tata Chemicals

A brand ambassador playing the role of a personal guide was unheard of: Hanneli Slabber

Interview with Country Head, South African Tourism

The right pick

When is an outsider CEO a good choice?

The campaign succeeded in creating a buzz around a new category: Gulbahar Taurani

Interview with Director marketing, domestic appliances, Philips India

Metal. Magnet. Music. Metallica.

Two experienced writers have turned out a compelling chronicle of the highs, lows and long-playing success of one of the world's insanely great thrash metal bands

The skin advisor app enhanced consumer-brand interaction: Ganesh Bangalore

Growth in e-commerce will fuel growth in brand licensing in india: Jiggy George

Interview with CEO & founder Dream Theatre

Buying from and selling to unknown people is new in India: Amarjit Singh Batra

Interview with CEO, OLX India