SPONSORED CONTENT

E-Commerce lifestyle brand "The Label Life" raises funding through Klub

January 20, 2021 23:30 IST | ANI Press Release
Tennis player James Blake
Anurakt Jain and Ishita Verma, Co-founders, Klub

Bengaluru (Karnataka) [India], January 20 (ANI/NewsVoir): https://klubworks.com/ a pioneer in revenue-based financing in India, today announced facilitating an undisclosed amount of investment in Indian fashion and lifestyle E-commerce brand - The Label Life. The brand, curated and styled by Style Editors Malaika Arora, Sussanne Khan, and Bipasha Basu specialises in trend-focused, elevated clothing, home decor, and accessories while personally guiding the shopping experience for consumers.

Malaika Arora, Style Editor, The Label Life said, "The partnership with Klub will infuse fresh life in the brand and we look forward to engaging more deeply with the Klub patron community. By backing The Label Life, Klub has also endorsed our strong philosophy of women empowerment - as a team of women targeting working women and as we build a thriving ecosystem of female vendors and partners."

https://www.thelabellife.com/ provides elevated fashion, accessories and home decor catering to urban women aged 23 to 45 years living in the top ten cities of the country. The company will use the funds from Klub to scale up its operations, including marketing and partnerships.

Preeta Sukhtankar, Founder & CEO of The Label Life shares, "We are thrilled with the support and faith we have received with this funding which will allow us to increase our working capital and build up our inventory. Given Klub's strength of community engagement and deep data-driven analytics, this endorsement by its patrons will set us up to achieve continued success as we scale our omni-channel strategy. We have ambitious plans to expand our product offerings this year, with beauty and skincare at the top of the list based on high demand from The Label Life's frequent customers."

Ishita Verma, Co-founder & COO, Klub said, "The dynamics around retail saw a huge disruption last year with E-commerce taking centre stage for all shopping needs of consumers. Brands in the direct-to-consumer space have seen robust and accelerated growth with consolidation of the digital market. We find tremendous potential in The Label Life to capitalise on this opportunity and firmly believe that Klub's revenue-based-financing will help the brand scale new heights."

Launched in 2020, Klub has partnered with over 25 well-known D2C brands across a wide range of sectors like fashion, beauty, personal care, FMCG, social commerce, and consumer subscription with flexible growth capital and is aiming to empower over 350 brands in 2021 alone.

This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article. (ANI/NewsVoir)

DISCLAIMER


(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

 

Dear Reader,


Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.
We, however, have a request.

As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.

Support quality journalism and subscribe to Business Standard.

Digital Editor

E-Commerce lifestyle brand "The Label Life" raises funding through Klub

Bengaluru (Karnataka) [India], January 20 (ANI/NewsVoir): https://klubworks.com/ a pioneer in revenue-based financing in India, today announced facilitating an undisclosed amount of investment in Indian fashion and lifestyle E-commerce brand - The Label Life. The brand, curated and styled by Style Editors Malaika Arora, Sussanne Khan, and Bipasha Basu specialises in trend-focused, elevated clothing, home decor, and accessories while personally guiding the shopping experience for consumers.

Malaika Arora, Style Editor, The Label Life said, "The partnership with Klub will infuse fresh life in the brand and we look forward to engaging more deeply with the Klub patron community. By backing The Label Life, Klub has also endorsed our strong philosophy of women empowerment - as a team of women targeting working women and as we build a thriving ecosystem of female vendors and partners."

https://www.thelabellife.com/ provides elevated fashion, accessories and home decor catering to urban women aged 23 to 45 years living in the top ten cities of the country. The company will use the funds from Klub to scale up its operations, including marketing and partnerships.

Preeta Sukhtankar, Founder & CEO of The Label Life shares, "We are thrilled with the support and faith we have received with this funding which will allow us to increase our working capital and build up our inventory. Given Klub's strength of community engagement and deep data-driven analytics, this endorsement by its patrons will set us up to achieve continued success as we scale our omni-channel strategy. We have ambitious plans to expand our product offerings this year, with beauty and skincare at the top of the list based on high demand from The Label Life's frequent customers."

Ishita Verma, Co-founder & COO, Klub said, "The dynamics around retail saw a huge disruption last year with E-commerce taking centre stage for all shopping needs of consumers. Brands in the direct-to-consumer space have seen robust and accelerated growth with consolidation of the digital market. We find tremendous potential in The Label Life to capitalise on this opportunity and firmly believe that Klub's revenue-based-financing will help the brand scale new heights."

Launched in 2020, Klub has partnered with over 25 well-known D2C brands across a wide range of sectors like fashion, beauty, personal care, FMCG, social commerce, and consumer subscription with flexible growth capital and is aiming to empower over 350 brands in 2021 alone.

This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article. (ANI/NewsVoir)

DISCLAIMER


(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

image
Business Standard
177 22