Page 159 - News

Culture and performance

High performance and employee well-being can co-exist in organisations with robust corporate culture

Interruption marketing is well and truly out in a digital world: Nalin Khanna

Interview with CEO, Vertebrand

R Gopalakrishnan: Opposition to trials aborts innovation

If your child's life could be saved, or if your family could avert hunger, would you oppose experiments in genetic science?

Essel launches Living Foodz

New channel to focus on food and living; network's first infotainment channel, 4 more to come over the next 2 years

Dettol makes a clean sweep

The brand has gained some 13 million shoppers in the last one year, mostly in Asian markets such as India

Funskool raises its game

The company is expanding its brand footprint by setting up Funskool stores in tier-II towns and developing its own labels

Make brands your star performers

The upshot of all this is threefold: Strong momentum, healthy margins and steady cash flows

Thomas Cook fires with Kuoni power

With its recent acquisitions, Thomas Cook is positioning itself as a leading inbound travel brand and expanding its forex business

Connecting better

Why geo-targetted mobile advertising is no longer a nice-to-have strategy; it's a must have

Kellogg: Fuelling dreams

Kellogg's new campaign aims to convey that grain-based breakfast goes a long way in helping young aspirants fulfil their dreams

Missing some aces up its sleeve

Tata Motors is looking at new launches to arrest the slide in its share of the LCV market; but customers are looking for more

Banking services fail to keep up with digital-savvy consumers

Competitive pay alone cannot reduce employee attrition

The virtual CFO

Virtual CFO services for start-ups and SMEs can help them organise their finances at one-third the cost of a full-time CFO

Companies should be careful about not getting people to choose between culture and results: Ashok Soota

Interview with Executive chairman and promoter, Happiest Minds Technologies

The connected traveller

Not much to cheer for Yippee!

ITC's noodle brand has been caught in the Maggi crossfire. Can it turn the tide in its favour?

Nasscom, TalentSprint launch Talent Acquisition Professionals Forum

The forum is a real-virtual community platform for professionals to imbibe industry's best practices, celebrate successes, and network with each other

Kanika Datta: The wrong aspiration

The India Aspiration Fund does not address the basic aspirations of small entrepreneurs in India

Discovering India, Discovery style

The network is strengthening its India footprint and finding a global audience for its shows made locally