Page 214 - News
Online retailers have raised consumer expectations: Mark Spicer
Interview with Country head, ICLP India
 "Online retailers have raised consumer expectations: Mark Spicer")
Zero to reduce Coke's calorie count
Till Coca-cola introduces its products with stevia to reduce the sugar content, Coke Zero will help reduce the calories burden
 "Zero to reduce Coke's calorie count")
Why time ran out for HMT
Even though HMT has survived for over 50 years, it failed to find a new peg to sell itself even as later entrants captured market share
 "Why time ran out for HMT")
 "HR needs support, not judgement")
Embrace cloud to deliver value
Cloud can help companies achieve efficiency, seamless governance and stay agile in a volatile environment
 "Embrace cloud to deliver value")
 "The Strategist top five")
Book Extract: Integrated shopping
Most retail functions are organised into competing silos. To provide omnichannel experience, companies must first reorganise their own businesses
 "Book Extract: Integrated shopping")
'Many companies rejecting job applicants due to social media posts'
The findings of the CareerBuilder India survey are based on responses by top 1,200 corporates in the country
 "'Many companies rejecting job applicants due to social media posts'")
Shyamal Majumdar: Questions for 'Masterji' Modi
Next year, the PM should have some concrete answers on why India's teacher absenteeism is worse than even Papua New Guinea
Vodafone's branded plan brings post-paid focus
With Airtel and RCom already having launched their special offers for post-paid customers, and RJio around the corner, Vodafone makes its move with Red
 "Vodafone's branded plan brings post-paid focus")
India least expensive for foreign education: Survey
The average annual cost, including university fees and living expenditure of an undergraduate international student in India is $5,642, of which $581 is university fees
 "India least expensive for foreign education: Survey")
Star Sports keen to crack non-cricket riddle
Kabaddi league's surprise launch-run and football league's audience expectations lift the broadcaster's hopes of growing sports viewership
 "Star Sports keen to crack non-cricket riddle")
Jaguar's cheapest sedan targets volume push
At $44,000, the XE sedan will rival BMW 3-Series, but economies of scale is a worry
 "Jaguar's cheapest sedan targets volume push")
Zomato wants to be the Google of food
Ramping up globally, the Indian restaurant search service is going as local as possible in its markets to improve its brand's stickiness
 "Zomato wants to be the Google of food")
Kaya: First cure, then care
Marico's specialised skincare biz, Marico Kaya Enterprises, has a new focus after its new-found nimbleness
 "Kaya: First cure, then care")
 "The Strategist top five")
 "No improvement in leadership quality")
 "Know your brand's influencers")
The rise and rise of digital sampling
Conventional product sampling methods involve substantial costs and may not be very effective because of its 'spray and pray' approach
 "The rise and rise of digital sampling")