CONNECT THE DOTS
Author: Rashmi Bansal
Publisher: Eklavya Education Foundation
Price: Rs 150
ISBN: 9788190453028.
FREEFALL
Author: Joseph Stiglitz
Publisher: Penguin
Price: Rs 399
ISBN: 9780141045122.
GEEK NATION
Author: Angela Saini
Publisher: Hachette 
Price: Rs 499
ISBN: 9781444734096.
SURVIVING THE STORM
Author: Dhiraj Nayyar
Publisher: Penguin Books India
Price: Rs 499
ISBN: 9780670085255.
THE HABIT OF WINNING
Author: Prakash Iyer
Publisher: Penguin Books India 
Price: Rs 299
ISBN: 9780143068280.
THE MAN WHO SOLD AMERICA
Authors: Jeffrey L Cruikshank and Arthur W Schultz 
Publisher: Harvard Business Press
Price: Rs 995
ISBN: 9781591393085.
ESSENCE OF GOOD MANAGEMENT
Author: K R Kim
Publisher: Biztantra
Price: Rs 549
ISBN: 9789350040089.
OPEN SOURCE LEADER
Author: Sangeeth Varghese 
Publisher: Penguin Books India Price: Rs 499
ISBN: 9780670083268.
MANAGERS WHO MAKE A DIFFERENCE
Author: T V Rao
Publisher: Random House India
Price: Rs

The top 10 business bestsellers

Business Standard

The denim wear market is growing rapidly in the country.

KIT: The denim wear market in India

    Which brand plans to release a game in which the players will move a ball through an obstacle course using only the power of their minds? Opponents at play must use headsets that pick up brainwaves to levitate and move the ball to opposite ends of the board.

The Strategist Quiz (#197)

    Microsoft. Courier was a tablet and Kin a smart phone.

Answers to last week's quiz (#196)

On a high in India after recording 30 per cent growth for three consecutive years, Bacardi is spreading its net wide. &ldquo;Our products have been targeted mainly at the niche and premium markets so far. The wider market is next on the agenda,&rdquo; says Mahesh Madhavan, President and CEO, Bacardi India.

Bacardi plans cheaper price points in India

The fake pilot scam, where fourteen persons were arrested, including six pilots and three Directorate General of Civil Aviation (DGCA) officers, has prompted the aviation regulator to consider a change in the format of the commercial pilots licence (CPL) examination.

Flight of hope: DGCA in reform mode

International B-schools are making a beeline to enter the Indian market not only with general management programmes, but specialised MBA courses. The latest to join the fray was UK-based Robert Gordon University offering a programme in Oil and Gas management. University Director Andrew Turnbull tells Piyali Mandal that India is the second biggest market for them after Nigeria.

Q&A: Andrew Turnbull, Director, Robert Gordon University

The average salaries on offer for students from the 2009-11 post graduate diploma in business management (PGDBM) batch at Indian Institute of Management-Calcutta (IIM-C) has gone up from Rs 15.4 lakh per annum last year to Rs 17.6 lakh per annum this year.

IIM-C sees Rs 2.2-lakh rise in average salary 

The Italian car manufacturer wants to forget its troubled past through a slew of new initiatives.

Fiat tries hard to shift gears

Last month, Philips announced its entry into LED (light emitting diodes)-based solar-powered lighting solutions. Developed by its R&amp;D facility in Noida, the initiative was a part of the Dutch firm&rsquo;s move to offer customers simplified solutions.

For Philips, LED is the way to go

For &ldquo;American Idol,&rdquo; having more than five million followers on Facebook is encouraging, but there is something besides devotion the show wants from Facebook users: cash.

Celebrity videos to build brand

Indian Institute of Management-Calcutta (IIM-C), will implement the final phase of quota reservation for Other Backward Classes (OBC) in the 2011-2013 batch, increasing the latter&rsquo;s strength to 460 students.

IIM-C to implement OBC quota in coming session

India is the new battleground for the world&rsquo;s largest hotel brands as they scout for growth outside the saturated Western markets. Europe&rsquo;s largest hotelier Accor Hotels, which has invested $250 million (Rs 1,125 crore) in India already, is also on an expansion spree. After a first few failed partnerships in the 1990s, the company&rsquo;s partnership with InterGlobe (for Ibis) and third party management contracts (for Novotel and Mercure) have been fairly successful, claim sector experts. Riding on a strong domestic demand, the brand is now eyeing the luxury segment. It will launch luxury brand Sofitel (Mumbai) and upscale brand Pullman (Gurgaon) sometime this year. The company also sees opportunity in the budget segment and will bring its Formule 1 brand to India this year. In conversation with Preeti Khicha, Accor Hotels Chairman and CEO Denis Hennequin outlines the group&rsquo;s ambitious plans for the Indian market.

Q&A: Denis Hennequin, Chairman & CEO, Accor Hotels

They certainly move markets! Whether they are tablet computers that are such a rage, smart phones and their apps, social networking, compressed digital formats (such as MP3) replacing CD players, e-books nudging paper books aside, or extreme skiing, rap music, boutique hotels, reality television, our interest in nutrition (organic/bio becoming increasingly preferred) &mdash; you name it, they&rsquo;re all about ideas. These new ideas are displacing old ones. Someone gets a new idea, it catches on and the world is changed. Not as easy, of course, as it sounds; but, in truth, that&rsquo;s the way it works.

The hunt for new ideas

To leverage the equity of the Fem brand, Dabur India has launched a hand sanitiser under the Rs 100-crore brand. Fem Safe Handz will add to the current roster of face bleach and hand wash available under the Fem umbrella. Like most players in this segment, Dabur&rsquo;s entry is a natural extension of its hand wash product, say analysts.

Dabur India: Safe, not sorry

Sanitaryware brand Hindware has unveiled a new brand identity to connect with the youth. The new logo, set in red (earlier it was black), looks to position it as a young, global, vibrant and dynamic brand, which symbolises &lsquo;change, positivity and passion&rsquo;. It unveiled the new logo among 400 of its distributors recently in Agra.

Hindware: Hindware turns red

CONNECT THE DOTS
Author: Rashmi Bansal 
Publisher: Eklavya Education Foundation
Price: Rs 150
ISBN: 9788190453028.
FREEFALL
Author: Joseph Stiglitz 
Publisher: Penguin 
Price: Rs 399
ISBN: 9780141045122.
GEEK NATION
Author: Angela Saini 
Publisher: Hachette 
Price: Rs 499
ISBN: 9781444734096.
SURVIVING THE STORM
Author: Dhiraj Nayyar 
Publisher: Penguin Books India
Price: Rs 499
ISBN: 9780670085255.
THE HABIT OF WINNING
Author: Prakash Iyer 
Publisher: Penguin Books India 
Price: Rs 299
ISBN: 9780143068280.
THE MAN WHO SOLD AMERICA
Authors: Jeffrey L Cruikshank and Arthur W Schultz 
Publisher: Harvard Business Press
Price: Rs 995
ISBN: 9781591393085.
ESSENCE OF GOOD MANAGEMENT
Author: K R Kim 
Publisher: Biztantra
Price: Rs 549
ISBN: 9789350040089.
OPEN SOURCE LEADER
Author: Sangeeth Varghese 
Publisher: Penguin Books India
Price: Rs 499
ISBN: 9780670083268.
MANAGERS WHO MAKE A DIFFERENCE
Author: T V Rao 
Publisher: Random House India
Price:

Assisted reproductive therapy helps infertile couples in conception and pregnancy. It encompasses various procedures, ranging from the relatively simple intra-uterine insemination (IUI) to variants of in-vitro fertilisation (IVF), commonly known as the test-tube technology.

KIT: Assisted reproductive therapy in India

    This breath mint brand, established in Europe in 1927, is in many ways responsible for the birth of a $9 billion online company. Name both of them.

The Strategist Quiz (#198)

Answers to last week's quiz (#197)

Yahoo India grew twice as fast as the market last year. The reach (measured as the number of unique users visiting Yahoo in India as a percentage of total internet users in India) increased from an average of 65 per cent to 81.4 per cent during the period, according to latest comScore data.

Page 583 - News