Sustainable healthcare. That&rsquo;s the crux of GE&rsquo;s healthymagination strategy, launched in 2009 globally. Slated to run through 2015, the idea is to enable better healthcare focusing on cost, access and quality and help level the playing field in healthcare. GE Healthcare South Asia President &amp; CEO V Raja says: &ldquo;We believe GE&rsquo;s healthymagination is a script written specifically for India. India faces three challenges in its healthcare system. While 73 per cent of the Indian population lives in small towns or rural areas without access to quality healthcare, over 70 per cent of healthcare professionals live in urban areas, catering to the 27 per cent of urban Indians. The distribution is unfair. We need newer and innovative solutions that are designed specifically for India if we are to enable better healthcare for more people.

Healthcare solutions

Business Standard

India&rsquo;s current annual consumption of design services is estimated at Rs 3,400 crore. This is expected to grow to Rs 12,300 crore in the next five years.

KIT: Design education in India

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The top 10 business bestsellers

Sifting through thousands of demos at CES 2011 and narrowing down to a few is a very demanding and subjective choice. Nevertheless, Business Standard has picked a few that may be of interest to gizmo geeks.

Digital assistants

&nbsp;

    Which company, known for its innovativeness, inserted chips with an audio message in newspapers and used Heli-banners in Mumbai to attract people?&nbsp;
    &nbsp;
    Which movie has got these linked: Oakley3D glasses, Quorra Platform sandals, Monster&rsquo;s iPod docks and Coke Zero?&nbsp;
    &nbsp;
    A new-age company has borrowed the direct sales model of Avon Products, supply chain management of Toyota Motors, Dell&rsquo;s customisation techniques and

The Strategist Quiz (#183)

It appears that 2011 will be the year of 3D again for the consumer electronics industry. While 2010 CES &ldquo;was certainly defined by 3D&rdquo; (included 3D content, hardware and services), 2011 CES will again play home to the entire 3D ecosystem, according to Shawn Dubravac, CFA, chief economist and director of research, Consumer Electronics Association.

3D rings again at CES this year

&nbsp;

    Who purchased a Boeing 767 from Qantas Airways for $15 million to make it a company jet?
    The Google founders Larry Page and Sergey Brin&nbsp;
    &nbsp;
    The founder of which company was awarded both the Nobel Prize and a Grammy Award?
    Generation Investment Management&nbsp;
    &nbsp;
    Link whiz kid at Ford Motors, World Bank president, first seat belts in Ford passenger cars and what do you get?
    Robert McNamara, who was a part of the statistical control

Answers to last week&#39s quiz (#182)

The largest standalone mobile phone retailer is trying to beat margin blues by doing things on a much bigger platform than competition.

Mobilestore's USP: Scale

The year 2010 started with Viacom18's flagship channel Colors grabbing the number one slot amongst Hindi general entertainment channel (GEC). Mid-way through the year, however, it relinquished the position to Star Plus, which went up on the gross rating points (GRP) chart with a new look and feel. Colors has been unable to regain the top slot even with its star-studded reality shows.

Q&A: Rajesh Kamat, COO, Viacom18 Group and CEO, Colors

Nearly everybody fell in love with the Jaago Re campaign of Tata Tea. The campaign showed simple aspects of our daily life, highlighted how we have forgotten our basic duties as citizens of India, and urged the audience to &lsquo;wake up&rsquo;. These set of ads stood out in the crowd and mostly focused on the functional aspect of tea. There have been some attempts by other players to build emotional associations; one that comes to mind is by &lsquo;Bagh Bakri&rsquo; Tea, which soughtto revive family ties. However, they were either farfetched, or too lame to create any major impact. Waking up, in a literal sense is deeply associated with tea. The campaign Jaago Re, very smartly leveraged that connect, and took it to a whole new level of social responsibility.

Wasting the Jaago Re campaign

In just three months from now, &lsquo;Hamara Bajaj&rsquo; could become &lsquo;Hamara Pulsar&rsquo; or &lsquo;Hamara Discover&rsquo;. &nbsp;And the man presiding over this mega transition will be none other than a Bajaj himself &ndash; Bajaj Auto Managing Director Rajiv Bajaj.

Bajaj to drop its name

After gaining a considerable market share in the personal computer (desktop and notebook) segment, Dell is now ready to showcase its new product line.

Dell eyes a bigger slice of the Indian digital pie

Jaap Haartsen, the inventor of Bluetooth technology, believes Bluetooth will get its due attention with gadgets like tablet PCs and smartphones. Haartsen made his entrepreneurial debut with Tonalite BV that makes wireless wearable products, in 2010. On his maiden trip to India to address students at the Indian Institute of Technology-Bombay, he spoke to Shivani Shinde on his entrepreneurial venture and the evolution of Bluetooth. Edited Excerpts.

Q&A: Jaap Haartsen, Chief Technology Officer, Tonalite BV

Opera Software, known for its efficient browsers for entry-level mobile phones is on an expansion mode.

Opera sets stage for more Indian handsets

Ahmedabad owes its existence (and name) to Ahmed I, the first independent Muslim ruler of Gujarat, who founded the city in 1411 on the banks of the Sabarmati river. It initially grew within a wall pierced by 12 gates, or darwazas, before expanding outwards. A Thursday morning finds me about to embark on a heritage walk to help me get better acquainted with the original walled city and its history.

A living heritage

While the English Wikipedia has 3.2 million articles, its Hindi counterpart &mdash; the most widely spoken Indian language &mdash; has just 60,000. &ldquo;You can see it either as a big gap or untapped potential for Indian languages,&rdquo; says Bishakha Dutta, the first Indian trustee on the Wikimedia Foundation board. A documentary filmmaker and journalist, Dutta wants to see more and more Indian languages on Wikipedia. So far, over 20 Indian languages have been registered and 20 more are in the incubation phase.

Regional play

Business Standard Motoring did the first Car Of The Year award in the country, and in the years since then, the awards have grown from strength to strength, both in scope and in importance. The Business Standard Motoring Awards 2011 took place in Mumbai on January 10, with the who&rsquo;s who of the automobile industry making their presence felt at the event.

And the winners are...

Mumbai is the fifth character in my film and I wanted to portrait (sic) it in all its vibrancy and complexity. And so Dhobi Ghat was shot entirely on real locations... no sets, a few lights, a 16-mm camera, my actors and crew, the Mumbai monsoon, and me.

Your Mumbai and mine

Sometime in the 1880s, an American painter called Edwin Lord Weeks turned his attention to India. He was in search of exotic, oriental scenes which he wanted to recreate with his paintbrush. Until then, India had not been truly explored by Western orientalists.

Brush with exotica

Watching a short film titled Andheri recently, I thought about movies that attempt to capture the character and pulse of a big city. The best way, perhaps the only way, to do this is to look at individual stories &mdash; at the fears, hopes and aspirations of the people who populate a metropolis and make it what it is, but who also have an ambivalent relationship with it.

Anonymous in the city

Success breeds confidence and often arrogance. At first, star pugilist Vijender Singh comes across as a bit arrogant, with his designer jeans, sunglasses and the swagger associated more with film stars than boxers. But scratch the surface and you see that he is just supremely confident of the abilities that have made him the world&rsquo;s number one boxer and a sporting hero in modern India. If it was overconfidence bordering on arrogance that saw him exit the Delhi Commonwealth Games in the semi-finals, then it was quiet determination that won him gold in the Guangzhou Asiad.

Lord of the ring

- Find Specials News, Features, Analysis and more at Business Standard. Full coverage of Goafest 2014

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