Page 366 - Supplements
India is nearing the digital tipping point: Jean Lin
Interview with Global CEO, Isobar
 "India is nearing the digital tipping point: Jean Lin")
Communication is critical
A host of Indian companies have faced compliance and regulatory challenges to their operations in India and abroad in recent years. Here's what corporations could do to mitigate risks to their brand e
 "Communication is critical")
 "The young consumer")
 "The Strategist Quiz (#459)")
 "Driving appliances")
Riding the m-commerce crest
With smart data-led mobile marketing, companies can reach out to the right target consumer with relevant offers
 "Riding the m-commerce crest")
Big challenge for Little's
Taking on a trusted market leader and well-entrenched regional players will not be easy for the brand. On the other hand, Little's has a range that can give competitors a run for their money
 "Big challenge for Little's")
 "Attractive salespeople may scare away customers")
 "Redefining talent management key to achieving business growth")
We are seeing notable shifts in how social media is being consumed: Ashish Sinha
Interview with Country Head, Epsilon
 "We are seeing notable shifts in how social media is being consumed: Ashish Sinha")
 "Answers to the Strategist quiz (#458)")
Reviving a Dakota for the Indian Air Force
Rajya Sabha MP Rajeev Chandrasekhar is underwriting revival of a vintage Dakota as a gift to IAF. The author reports on this challenging project to preserve a significant piece of military history
 "Reviving a Dakota for the Indian Air Force")
Vintage recall
Once a rage on Indian roads, the Yezdi motorcyle and its cult are stronger than ever
 "Vintage recall")
 "Sasha Chetri: The woman who has struck gold for Airtel")
A new Sanskrit wave?
A cow that speaks, a question on patriarchy and the story of a 17th-century poet - Sanskrit film makers are finding new ways to revive the 'dying' language
 "A new Sanskrit wave?")
Saddled by Choice
In a citadel dominated by male players, India's lone woman jockey is galloping her way into history
 "Saddled by Choice")
Down in bird land
As a fire rages in the hills of Kumaon, the author remembers the time spent there
 "Down in bird land")
Mario @90
On his birth anniversary, Goa plans to celebrate the life of Mario Miranda with an exhibition of his works and his favourite bands
 "Mario @90")
India's World War II
An accomplished history juxtaposes the far-flung campaigns India fought against the independence struggle
 "India's World War II")
How Rama Rau found her calling away from Bollywood
The Toronto-based documentary film maker has found her calling away from Bollywood. And, League of Exotique Dancers is her latest offering
 "How Rama Rau found her calling away from Bollywood")