Meta launches paid subscriptions for Instagram, Facebook, WhatsApp: Here's what you'll get

Meta is rolling out paid “Plus” subscriptions across Instagram, Facebook and WhatsApp, offering added customisation, analytics and engagement tools. Alongside this, Meta is also testing “Meta One” AI and creator-focused plans with advanced features. The move signals Meta’s growing push to monetise its platforms through optional premium tools and advanced AI features, instead of relying only on advertising revenue.