Zomato unveils tamper-proof packaging to ensure food safety and hygiene

It will be introduced across all 180 cities where Zomato's online ordering and food delivery services are present

zomato
Photo courtesy: @madovermarketing Facebook handle
Peerzada Abrar Bengaluru
2 min read Last Updated : Mar 20 2019 | 7:31 PM IST
Online restaurant guide and food ordering firm Zomato said that it has introduced 100 per cent tamper-proof packaging to add an extra layer of safety to food deliveries. The initiative called ‘Zomato Safely Sealed’ comes in two variations to fit different sized boxes. The firm said the versatility of the packaging design allows for efficient utilization of the space, and the transparent body allows users to check the packaging of the food. 

“Zomato Safely Sealed is our latest attempt at adding an extra layer of safety, ensuring our users receive food as good as it was when it was prepared in the kitchen,” said Mohit Gupta, CEO, food delivery, Zomato.

The tamper-proof packaging comes at a time when Zomato received a lot of flak from the public last December when the video of a delivery executive eating food that he was supposed to deliver to the customer, went viral on social media. 

Zomato said the safety seals are made from a single material polymer with 50 microns thickness, and are completely recyclable. It will soon launch the biodegradable versions of the packaging as well.The New Delhi-based firm which has raised total funding of over $755 million from top investors including Sequoia, said that once the food is sealed by the restaurant, the packet can only be opened by cutting off the top-end strip. 

Zomato ran a pilot for the packaging initiative among 40 restaurants in Gurugram. Today, over 5,000 restaurant partners are sealing their food using the packaging. This makes for about 25% of Zomato’s order volume in the 10 cities. “We have already deployed over 3 million packets so far and aim to boost our supply to 3X by April, as we introduce this packaging across 25 more cities in India,” said Gupta.

During the first phase, this tamper-proof packaging is being implemented across 10 cities including places like Jaipur, Chandigarh, Nagpur and Vadodara. It will be steadily introduced across all the 180 cities where Zomato’s online ordering and food delivery services are present. Zomato will also feature a ‘100% Safely Sealed’ badge on the app for all restaurants who sign-up to use the packaging, further educating users in the decision-making process when ordering food online.

100% Safely Sealed

One subscription. Two world-class reads.

Already subscribed? Log in

Subscribe to read the full story →
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

Next Story